Terry’s Chocolate is launching a ‘top secret flavour’ – and fans are all asking the same thing

The Terry’s Chocolate Orange is a British staple. While they’re often reserved for stockings at Christmas, the treat is available all year round. 

And though many fans insist you ‘can’t beat’ the original flavour, that hasn’t stopped Terry’s from trying. 

From mint chocolate balls to chocolate orange truffles and white chocolate treats, the chocolate brand has tested a range of new flavours over the years. 

And now it’s teasing a ‘top secret’ new recipe – but fans are convinced they already know what it is. 

Terry’s shared the news on its Instagram account with a picture of a golden envelope. ‘Sealed, secret, and seriously delicious. Not long now…’ the caption read. 

Naturally, chocolate lovers flooded the comments with guesses – the majority seemed to agree on one possibility. Pistachio. 

User @welliesandwaffles asked: ‘It’s going to be pistachio, isn’t it?’ While @forkin.delicious wrote: ‘I feel like it’s pistachio.’

‘Don’t tell me Pistachios,’ @charlottejade_ added.

Some were on board with the potential new flavour. User @amy_f_wills said that while the original chocolate orange ‘cannot be beaten’, the ‘only other flavour worth doing is pistachio.’

It’s not a wild guess. Pistachio chocolate has been everywhere this year – largely thanks to the Dubai chocolate trend that exploded on TikTok. 

Dubai chocolate, which is filled with crispy knafeh, pistachio cream and tahini spread, was first launched by Dubai-based firm Fix Dessrt Chocolatier in 2021.

But the sweet treat really took off after influencer Maria Vehera shared a TikTok video of herself trying it, racking up over 120 million views. 

Suddenly, everyone wanted a bite. The trend sparked a global demand and has even been blamed for contributing to a global pistachio shortage, as brands rushed to create their own pistachio-inspired treats. 

Lindt launched its own Dubai chocolate-style bar while Aldi launched pistachio creme jars, while plenty of other pistachio products filled supermarket aisles. 

Still, not everyone is thrilled with another pistachio product. ‘As long as it’s not based on Dubai chocolate. Sick of hearing of it now,’ @polly_199131 wrote under Terry’s Chocolate Instagram post.

Others suggested the secret flavour could be Caramel, which some fans were quick to point out is already in stores. 

User @Uknewestfoods commented: ‘This can not be the caramel Terry’s, which is literally already out in shops?

‘Is it caramel that is already out?’, asked @woofidin. 

The flavour was spotted on the Snack News & Reviews Facebook page last week. It doesn’t contain any orange flavour at all.

The Caramel treat is only available at Co-op and doesn’t seem to be available online yet. Fans said it was ‘delicious’. 

Metro contacted Terry’s to see what the potential new flavour could be, but so far they’ve remained tight-lipped. Still, that isn’t stopping fans from speculating in the comments. 

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