{"id":964,"date":"2025-08-11T06:00:00","date_gmt":"2025-08-11T06:00:00","guid":{"rendered":"http:\/\/www.answerla.org\/?p=964"},"modified":"2025-08-13T15:29:12","modified_gmt":"2025-08-13T15:29:12","slug":"walkers-is-launching-two-permanent-new-crisp-flavours-for-first-time-in-decades","status":"publish","type":"post","link":"http:\/\/www.answerla.org\/index.php\/2025\/08\/11\/walkers-is-launching-two-permanent-new-crisp-flavours-for-first-time-in-decades\/","title":{"rendered":"Walkers is launching two permanent new crisp flavours for first time in decades"},"content":{"rendered":"
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\n\t\t\"Walkers\t<\/div>
A few new flavours are joining the core Walkers range (Picture: Matthew Horwood\/Getty Images)<\/figcaption><\/figure>\n

For the last year, Walkers<\/a> has been keeping a huge secret from crisp<\/a> fans.<\/p>\n

They\u2019ve been quietly developing two brand new flavours for their permanent range – and this is kind of a big deal, as the brand hasn\u2019t added anything new to its core line-up in decades.<\/p>\n

Salted crisps<\/a> were first launched by Walkers in 1948, with Cheese & Onion crisps coming along in 1954. These were followed by Salt & Vinegar<\/a> in 1967.<\/p>\n

Other classic flavours like Prawn Cocktail, Roast Chicken and Smoky Bacon were introduced in the 70s.<\/p>\n

But as of this week this week, shoppers will be able to get their hands on Sticky Teriyaki and Masala Chicken flavours.<\/strong><\/p>\n

\n
\n\t\t\"Pack\t<\/div>
The Sticky Teriyaki crisps are said to be ‘sweet and tangy’ (Picture: Walkers)<\/figcaption><\/figure>\n

Walkers claims they\u2019ve spent the last 12 months working on \u2018rigorous flavour testing\u2019 to bring these crisps to life, which involved a six-step process. <\/p>\n

They initially started out with 63 different flavour submissions<\/a>, before the team finally narrowed it down to just two.<\/p>\n

And they\u2019re expecting both of the new products to be a big success, as research carried out by the crisp giants found that 73% of consumers would rather buy Masala Chicken crisps than the classic Prawn Cocktail ones, while 65% picked Sticky Teriyaki over Cheese & Onion. <\/p>\n

In fact, following a taste test, 49% of crisp lovers admitted they preferred the new \u2018bold\u2019 and \u2018innovative\u2019 flavours over the entirety of the core Walkers selection. That’s some serious fighting talk right there…<\/p>\n

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\n\t\t\"New\t<\/div>
Walkers expects the new flavours to be very popular (Picture: Walkers)<\/figcaption><\/figure>\n
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Comment now<\/title><span class=\"metro-comment-cta__text\">Which new Walkers flavour will you try first: Sticky Teriyaki or Masala Chicken?<\/span><\/span><a class=\"metro-comment-cta__button\" href=\"#metro-comments-container\">Comment Now<\/a><\/div>\n<\/section>\n<p>The new flavours will be available in <a href=\"https:\/\/metro.co.uk\/tag\/supermarkets\/\" target=\"_blank\" rel=\"noreferrer noopener\">supermarkets<\/a> across the UK from the week of August 11.<\/p>\n<p>But if you\u2019re curious to hear more about how they taste before then, Walkers claims the Sticky Teriyaki crisps are both \u2018sweet and tangy\u2019, and the flavour will \u2018hit your senses\u2019.  <\/p>\n<p>And the Masala Chicken ones are said to have a \u2018rich and creamy\u2019 taste, giving you a \u2018bite-sized\u2019 version of the UK\u2019s favourite Indian dish, Tikka Masala.<\/p>\n<p>Wayne Newton, senior marketing director at Walkers adds: \u2018Our development team has been on a mission for the past year to find two new flavours that meet the highest standards. <\/p>\n<p>‘After thousands of crisps crunched, flavours tested, and bags rustled, we\u2019re pleased to bring something entirely new to the table with Sticky Teriyaki and Masala Chicken.’<\/p>\n<div class=\"factbox\" data-ico=\"factbox_article\" data-track-module=\"factbox_article\">\n<h2 class=\"factbox-title\">\n\t\t\t\tOther new products launching in supermarkets:\t\t\t<\/h2>\n<div class=\"factbox-content\">\n<p><strong><a href=\"https:\/\/metro.co.uk\/2025\/08\/08\/lidl-just-launched-three-divine-new-bakery-items-starting-79p-23863605\/\">Lidl has just introduced three new items into its bakery<\/a><\/strong><\/p>\n<p>Lidl shared a look at the new selection on <a href=\"https:\/\/metro.co.uk\/tag\/tiktok\/\">TikTok<\/a> saying: \u2018New bakery special guests.\u2019<\/p>\n<p>They went on to reveal a new Pain Suisse priced at 79p, a 99p Tiramisu Loaf, and a Cookies and Cream doughnut that’s \u00a31.49. <\/p>\n<p>Fans have already hailed the new items ‘divine’, ‘gorgeous’ and ‘incredible’.<\/p>\n<p><strong><a href=\"https:\/\/metro.co.uk\/2025\/07\/25\/mesmerising-retro-cake-1930s-now-sold-supermarkets-23749052\/\">Waitrose launched ‘mesmerising’ retro cake from 1930s<\/a><\/strong><\/p>\n<p>The supermarket has teamed up with renowned cake maker, Fiona Cairns, to create a Lambeth-style cake, which feature a very specific decoration style, all to do with the way the icing is piped.<\/p>\n<p>The over-piping technique has roots in <a href=\"https:\/\/metro.co.uk\/tag\/europe-travel\/\">Europe<\/a>, dating back to the 19th Century, but was largely popularised by cake decorator Joseph Lambeth in the 1930s thanks to his book, The Lambeth Method of Cake Decoration & Practical Pastries.<\/p>\n<p>Each of the Vintage Style Lemon & Raspberry Lambeth Cakes available from <a href=\"https:\/\/www.waitrose.com\/ecom\/products\/vintage-style-lemon-raspberry-lambeth-cake\/921137-849178-849179\">waitrose.com<\/a> cost \u00a365, serve 32-34 people, and are made to order, requiring eight days\u2019 notice. <\/p>\n<p><strong><a href=\"https:\/\/metro.co.uk\/2025\/08\/07\/terrys-chocolate-launching-a-top-secret-flavour-fans-asking-thing-23855088\/\">Terry’s has teased a ‘top secret’ new Chocolate Orange flavour<\/a><\/strong><\/p>\n<p>Terry\u2019s shared the news that it has something new coming on its <a href=\"https:\/\/metro.co.uk\/tag\/instagram\/\">Instagram<\/a> account. They posted with a picture of a golden envelope, with the caption: \u2018Sealed, secret, and seriously delicious. Not long now\u2026\u2019<\/p>\n<p>Some think this is a new chocolate caramel flavour that has been spotted in shops, while others have demanded a pistachio one too.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<p class=\"\"><strong>Do you have a story to share?<\/strong><\/p>\n<p class=\"\"><strong>Get in touch by emailing <a href=\"mailto:MetroLifestyleTeam@Metro.co.uk\">MetroLifestyleTeam@Metro.co.uk<\/a>.<\/strong><\/p>\n<section id=\"share-buttons-bottom-start\" class=\"share-buttons share-buttons-bottom centered\"><\/section>\n<section id=\"share-buttons-bottom-end\" class=\"share-buttons share-buttons-bottom centered\"><a class=\"comment-now metro-button metro-comments-cta\" data-vars-position=\"bottom_cta_question\" href=\"#metro-comments-container\"><br \/>\n\t\t\t<span><title>Comment now<\/title><\/span><br \/>\n\t\t\t<span class=\"comment-now__label\">Which new Walkers flavour will you try first: Sticky Teriyaki or Masala Chicken?<\/span><br \/>\n\t\t<\/a><\/section>\n","protected":false},"excerpt":{"rendered":"<p>A few new flavours are joining the core Walkers range (Picture: Matthew Horwood\/Getty Images) For the last year, Walkers has been keeping a huge secret from crisp fans. They\u2019ve been quietly developing two brand new flavours for their permanent range – and this is kind of a big deal, as the brand hasn\u2019t added anything […]<\/p>\n","protected":false},"author":1,"featured_media":966,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-964","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured"],"_links":{"self":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts\/964","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/comments?post=964"}],"version-history":[{"count":3,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts\/964\/revisions"}],"predecessor-version":[{"id":970,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts\/964\/revisions\/970"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/media\/966"}],"wp:attachment":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/media?parent=964"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/categories?post=964"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/tags?post=964"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}