{"id":555,"date":"2025-07-08T10:05:52","date_gmt":"2025-07-08T10:05:52","guid":{"rendered":"http:\/\/www.answerla.org\/?p=555"},"modified":"2025-07-09T15:49:32","modified_gmt":"2025-07-09T15:49:32","slug":"move-over-dubai-chocolate-theres-a-new-craze-hitting-the-shops","status":"publish","type":"post","link":"http:\/\/www.answerla.org\/index.php\/2025\/07\/08\/move-over-dubai-chocolate-theres-a-new-craze-hitting-the-shops\/","title":{"rendered":"Move over Dubai chocolate \u2014 there\u2019s a new craze hitting the shops"},"content":{"rendered":"
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\n\t\t\"Noesis\t<\/div>
Would you give this new sweet treat a try? (Picture: Noesis\/coffeefriend.co.uk)<\/figcaption><\/figure>\n

For months social media<\/a> feeds have been flooded with photos and videos of the Dubai<\/a> Chocolate bar. <\/p>\n

The filled chocolate<\/a> treat features pistachio cream<\/a> and Kadayif pastry and sparked a frenzy after influencer Maria Vehera shared a clip of her trying one from FIX Dessert Chocolatier. <\/p>\n

A few months later, just about every confectionery brand out there had created its own version of the sweet treat, including Lindt<\/a> and Lidl. <\/a><\/p>\n

Demand for the product was so high that limits had to be set for the amount of bars you could buy at one time and the chocolate bar was even blamed for a worldwide pistachio shortage<\/a> in April. <\/p>\n

Those who roll their eyes every time they see another Dubai chocolate<\/a> review cropping up on their TikTok FYP might want to brace themselves though, as there\u2019s a brand new chocolate craze that\u2019s about to be absolutely everywhere, known as Angel Hair chocolate.<\/strong><\/p>\n

\n
\n\t\t\"Dubai\t<\/div>
The Dubai chocolate bar has had a real moment this year (Picture: Getty Images)<\/figcaption><\/figure>\n

One Angel Hair chocolate bar has already hit the mainstream, with Noesis Angel Hair (70g) being sold in Tesco <\/a>for \u00a35, or \u00a34.50 with a Clubcard. <\/p>\n

It\u2019s made with ruby and white chocolate, and like the Dubai bar features a pistachio cream filling. However, instead of Kadayif pastry, it\u2019s filled with \u2018cotton candy\u2019.<\/p>\n

Food futurologist, Dr Morgaine Gaye, told Metro <\/strong>that this cotton candy is actually what’s known as Pashmak, and it\u2019s this ingredient specifically that’s set to be the next big thing.<\/p>\n

\u2018There\u2019s going to be a rise in Pashmak – it\u2019s being touted as a challenger for the pistachio trend,\u2019 she said. <\/p>\n

\u2018Pashmak is an Iranian pulled sugar that’s reminiscent of candy floss, it\u2019s like hair fibres, it\u2019s very straight. <\/p>\n

‘It\u2019s similar to candy floss, but it\u2019s not the same thing.\u2019<\/p>\n

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https:\/\/www.instagram.com\/p\/DLpXuRzIM6n\/<\/a><\/p><\/blockquote>\n<\/div>\n<\/figure>\n

So far, those who’ve tried it have had mixed reactions to the sugary filling, with some saying it’s \u2018beautiful\u2019, but a few weren’t keen on the unique texture.<\/p>\n

Helena Smith was a fan, posting on the Food Finds UK Official Facebook group: ‘I must say I thought it tasted really nice. I don\u2019t normally give in to the hype, but so glad I did with this one.\u2019<\/p>\n

And Dee Aldrich also liked it, sharing she found it to be \u2018well worth the money\u2019.<\/p>\n

However, Gary Hodgson, wrote of the Noesis chocolate: \u2018It\u2019s very expensive when you see the bar is actually tiny. It tastes nice but I found the texture of the candy floss strange in a chocolate bar, like eating loft insulation.\u2019<\/p>\n

Beverly Waldron agreed, replying: \u2018I got one from Home Bargains, I\u2019m not going to lie, it was beautiful chocolate, but tasted like I was licking a carpet.\u2019<\/p>\n

\u2018Very strange texture,\u2019 commented Jacqueline Reid, as Eden Lewis claimed it was \u2018wayyyy too sweet\u2019. <\/p>\n

Others admitted they \u2018weren\u2019t sure\u2019 about it, or were \u2018intrigued\u2019 but hadn\u2019t tried it yet. <\/p>\n

\n
Comment now<\/title><span class=\"metro-comment-cta__text\">Have you tried the Angel Hair chocolate bar yet? Share your thoughts below!<\/span><\/span><a class=\"metro-comment-cta__button\" href=\"#metro-comments-container\">Comment Now<\/a><\/div>\n<\/section>\n<p>But whether or not you\u2019re tempted by Angel Hair, one thing\u2019s certain – you can expect to see more of it over the coming months, according to Morgaine.<\/p>\n<p>The expert believes you’ll see it popping up inside of chocolate and cakes, as well as being used on other treats like doughnuts as a \u2018decorative\u2019 topping. <\/p>\n<p>She adds that trends like this one and the pistachio one can go on and on and don’t tend to die down until they are \u2018absolutely everywhere\u2019. <\/p>\n<p>\u2018It often seems like something is everywhere because it\u2019s all over social media, but that doesn\u2019t mean it has actually fully infiltrated the mainstream. <\/p>\n<p>‘Until every large brand is selling chocolate or cakes with this filling, and people who aren\u2019t on social media or aren\u2019t in London are aware of it and are being inundated by it, then it\u2019s not really everywhere.\u2019 <\/p>\n<p class=\"\"><strong>Do you have a story to share?<\/strong><\/p>\n<p class=\"\"><strong>Get in touch by emailing <a href=\"mailto:MetroLifestyleTeam@Metro.co.uk\">MetroLifestyleTeam@Metro.co.uk<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Would you give this new sweet treat a try? (Picture: Noesis\/coffeefriend.co.uk) For months social media feeds have been flooded with photos and videos of the Dubai Chocolate bar.  The filled chocolate treat features pistachio cream and Kadayif pastry and sparked a frenzy after influencer Maria Vehera shared a clip of her trying one from FIX […]<\/p>\n","protected":false},"author":1,"featured_media":557,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-555","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured"],"_links":{"self":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts\/555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/comments?post=555"}],"version-history":[{"count":3,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts\/555\/revisions"}],"predecessor-version":[{"id":560,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/posts\/555\/revisions\/560"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/media\/557"}],"wp:attachment":[{"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/media?parent=555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/categories?post=555"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.answerla.org\/index.php\/wp-json\/wp\/v2\/tags?post=555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}